Basari is the mother company of a few potential high-profit making firms in the state. Companies like Elite, Indfurn and Wonderwud come under this umbrella. Their primary area of work resides in import of consumer durables and its distribution. It could build a lightning brand architecture which helped its daughter companies all stay in the continual progress. 


They approached CAM for a total shift in their brand identity. As an expert brand consultancy firm, we positioned it the way they desired. We overhauled it in every stage of its making, from logo to naming.


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