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Ente Familiyil Kalyanam

Ente Familiyil Kalyanam” is an advertising campaign exclusively set for six months. In contrary to the custom advertising campaigns of off-bridal season, EFK for the Family WC was a pure copy-driven concept. As part of the campaign, the interiors of the showroom is periodically updated as to match up with the varying wedding cultures from across the world.

As for CAM being an expert branding and consultancy firm, it was truly satisfying. The campaign gained tremendous attention in and out of the store. On the technical side, our designs comprised of glossy colours. Furthermore, the copy made people skeptical and curious about the ongoing campaign.

 

We know what curiosity does to minds!

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